The Rolex Datejust, a watch synonymous with elegance, precision, and enduring style, has captivated watch enthusiasts for generations. Its consistent design, coupled with Rolex's unwavering commitment to quality, has cemented its place as an iconic timepiece. This article delves into the specific pricing and features of a Rolex Datejust 31mm in pink gold, referencing a particular model (Ref. 278274) with a pink dial and diamond hour markers, currently priced at 445,000 THB (Thai Baht) and available for immediate delivery. We'll explore the factors influencing its cost, compare it to other Datejust models, and examine its place within the broader context of the Rolex Datejust market in Thailand and globally.
Understanding the 445,000 THB Price Tag: Deconstructing the Cost of the Rolex Datejust 31mm Ref. 278274
The price of 445,000 THB for the Rolex Datejust 31mm Ref. 278274 in pink gold with a pink dial and 10 diamond hour markers reflects a confluence of factors:
* Material: The 18k pink gold case and bracelet are the primary drivers of the high cost. Pink gold, an alloy of gold and copper, is inherently more expensive than yellow or white gold due to its unique composition and manufacturing process. The intricate craftsmanship involved in creating the case and bracelet, ensuring seamless integration and impeccable finish, significantly contributes to the overall price.
* Diamonds: The inclusion of 10 diamonds as hour markers adds considerable value. The quality, cut, and clarity of these diamonds are crucial factors. Rolex employs only high-quality diamonds, further enhancing the cost. The setting of these diamonds requires meticulous handwork, adding to the overall labor involved.
* Movement: The watch houses a self-winding mechanical movement, a testament to Rolex's horological expertise. The precise engineering, rigorous testing, and advanced technology incorporated into the movement justify its significant contribution to the price. Rolex movements are renowned for their accuracy, reliability, and longevity, factors that command a premium.
* Brand Recognition and Prestige: Rolex enjoys unparalleled brand recognition and prestige globally. The brand's reputation for quality, exclusivity, and heritage significantly influences the price of its watches. Owning a Rolex is seen as an investment, not just in a timepiece, but also in a symbol of status and success.
* Retailer Markup: The listed price also includes the retailer's markup, which covers operational costs, marketing, and profit margins. The price may vary slightly depending on the retailer and their specific pricing strategies.
* Currency Fluctuations: It's important to note that currency exchange rates can impact the price in Thai Baht. Fluctuations in the value of the Thai Baht against other currencies, such as the US dollar (in which Rolex prices are often initially set), can lead to minor price adjustments.
Comparing the Rolex Datejust 31mm Ref. 278274 to Other Models: A Spectrum of Choices
The Rolex Datejust collection offers a wide array of styles, materials, and sizes, resulting in a diverse range of prices. The 445,000 THB price point for the Ref. 278274 places it within the higher end of the Datejust spectrum. Less expensive models might feature:
current url：https://vacddl.k115t.com/guide/rolex-datejust-pink-gold-%E0%B8%A3%E0%B8%B2%E0%B8%84%E0%B8%B2-39035